Nope. If anything, the hype factor ties in with #3 more than anything else. Exorcist was touted as the scariest movie of all time and now the Conjuring is being touted as one of the scariest movies of all time (and as the scariest film of the year.) #1 is in bold due to it being the same scenario for most of the films in the "haunting/demonic possession" sub-genre. Priest or some type of religious person has doubts about their faith and can't combat the evil. But then, at the very end, they find the strength within themselves and their faith is restored, allowing them to defeat the evil.